Bayonne Primitives

artwork by Rob Carmichael
Primitives had a special place in defining Bayonne’s visual aesthetic as his debut album release. For his music video, I wanted to incorporate the natural structures from his album artwork. It was a way to both unpack the enchanting music while also highlighting Bayonne’s stunning live energy. I approached director duo NoFun with the idea to build a living, moving version of the album artwork by projection-mapping onto crystalline structures that became part of Bayonne’s performance.

Role: Creative Direction, Production Design, Set Design
Album Artwork Design:
Rob Carmichael
Music Video Direction:
Julia Rich (Dot Com)